Beintoo, which is developing a loyalty rewards platform aimed at mobile games, apps, and websites, said this morning that it has raised $5M in a Series A funding round. The funding came from Italian VC Innogest Capital. Beintoo, which is based in both Milan and Palo Alto, said the funding will go towards extending its footprint in North America and Asia, particularly in sales. Beintoo provides rewards to users who spend time playing games, using apps, and visiting web sites. The firm is led by Antonio Tomarchio. More information »