Sharethrough Adds $17M For Ad Exchange

San Francisco-based advertising exchange Sharethrough said yesterday that it has raised $17M more in a fourth round of funding. The funding came from Elevation Partners, Silver Creek, and Patrick Keane, along with existing investors North Bridge Venture Partners and Floodgate. Sharethrough operates a feed-focused advertising exchange, to let place ads in the feeds of content publishers. The company is led by Dan Greenberg. More information »