Blueroads Snags $9M For Lead Referrals
San Mateo-based Blueroads has snagged $9M in a Series C funding. Blueroads did not disclose investors in the round, but has previously received funding from ArrowPath Venture Capital, Cardinal Venture Capital, El Dorado Ventures and The Halo Fund. BlueRoads develops software focused on lead and partner management for medium and large companies; the firm's software is used for managing sales partner management and opportunity tracking.
posted on Tuesday, September 18, 2007 (Link to more information)
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